Surrey Christian School - A Case Study

Educating for Wholeness by Engaging God’s World in the Servant Way of Jesus

The Goal: Promotional Video

Surrey Christian School wanted to attract new families while showcasing the unique warmth and community care that defines their campus. They also recently completed a major renovation and wanted to highlight their upgraded facilities in a way that felt natural and inviting.

The school needed a video that would:

  • Capture the genuine, personal connections between students, families, and staff

  • Show the vibrancy and inclusivity of daily life at the school

  • Highlight the newly renovated spaces without feeling staged or artificial

  • Deliver a concise, emotionally engaging story that could resonate with prospective families

Above all, they wanted something cinematic yet heartfelt — a film that told their story authentically, not just a promotional checklist.

The Challenge

We centered our storytelling around the people who make the school special. Interviews included:

  • Alumni who are now parents of students, reflecting on the school’s lasting impact

  • Teachers who were once students themselves, sharing their journey

  • Parent-coaches who contribute to both academics and athletics

  • The Superintendent, providing a leadership perspective

We combined these interviews with:

  • Thoughtfully captured b-roll of classrooms, events, and everyday campus life

  • Drone footage to showcase the renovated campus and outdoor spaces

  • Multiple site visits to ensure we captured the school at its best and most authentic moments

Our goal was to weave together a story that was both visually stunning and emotionally resonant — showing not just what the school offers, but why it matters.

Our Approach

Featured prominently on the school’s homepage

  • Used to welcome and attract prospective families

  • Provides an engaging introduction for open house events and online tours

  • Builds an emotional connection before families ever step foot on campus

  • 4.5-minute Promotional Video — a narrative-driven overview for prospective families

  • Virtual Tour — highlighting facilities, classrooms, and outdoor spaces

  • Full interview footage and b-roll, ready for future use in social media or marketing campaigns

Deliverables

The Impact

The school leadership was thrilled. The final film perfectly captured the community spirit, care, and character of Surrey Christian School. It communicates their mission in a way that feels genuine, cinematic, and inviting.

The video now sits proudly on the front page of their website, serving as a cornerstone of their marketing and recruitment strategy. Though formal metrics are still being collected, initial reactions from staff, families, and visitors have been extremely positive — the video resonates emotionally and reflects the story they wanted to tell.

The Result

Want to tell your School’s story like this?